The Group Travel Leader

JUL-AUG 2017

The online home of The Group Travel Leader, America's leading publication for the group travel industry. Articles on hot destinations, attractions, news and travel trends from across the country and around the world.

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TRAVEL LE ADER T H E 1 0 T 2 0 1 7 GROUP CLEVELAND — The Rock and Roll Hall of Fame's multiyear transformation, the largest in its 21-year history, continues this year with the opening of a new cafe on the main plaza level and the Connor Theater featuring arena- quality sound, larger-than-life video screens and fan interactivity. The Rock and Roll Hall of Fame is work- ing with Academy Award-winning filmmaker Jonathan Demme and world-renowned experi- ence design agency BRC Imagination Arts to create the Connor Theater. The new All Access dining, open to both museum visitors and drop-ins, will feature food from Cleveland's top chefs. The Rock Hall will also open new tour bus parking this summer, create a kitchen and streamline the ticketing and entry experience behind the scenes to better serve visitors. N E W T H E A T E R , C A F E P A R T O F R O C K A N D R O L L H A L L O F F A M E T R A N S F O R M A T I O N The transformation will continue over the next three to five years. Last year, the hall of fame unveiled a redesigned atrium, a new retail store with new products, a live outdoor music experience and beer garden and a massive public art installation — seven-foot-high block letters that spell out "Long Live Rock." W W W. RO C K H A L L .C OM Photos courtesy Rock and Roll HOF IMPROVEMENTS AT THE ROCK AND ROLL HALL OF FAME AND MUSEUM INCLUDE NEW DINING, SHOPPING AND PARKING FACILITIES. I N D U S T RY N E WS WHEN THE LEAVES CHANGE, BUT YOUR TOUR HASN'T, Every fall, our leaves turn to beautiful colors. But, your group may be just as interested in how we change barley, wheat and apples. With 10 microbreweries and even a cidery, the Fayetteville Ale Trail will give your fall-color tour a great finish. To plan your tour, call Julie Pennington at 800-766-4626. .COM

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