The Group Travel Leader

JAN 2017

The online home of The Group Travel Leader, America's leading publication for the group travel industry. Articles on hot destinations, attractions, news and travel trends from across the country and around the world.

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T H E 1 1 GROUP G G R R O U P TRAVEL LE ADER T H E NEW YORK — In celebration of the 100th birthday of the National Park Service, 300 travel and tourism professionals from 80 companies around the country volunteered in cleanup and restoration projects in New York Harbor on November 4. Volunteers at iconic Ellis Island, which is maintained by the National Park Service, assisted on Islands Two and Three to clean and maintain the buildings and grounds to prevent further disrepair. The islands are currently closed to the public. Volunteers at the Statue of Liberty mulched and raked debris that accumulated during the fall. Volunteers also focused on Liberty State Park, overlooking Ellis Island and Liberty Island, home to the Central Railroad of New Jersey terminal, where immigrants were transferred after process- ing at Ellis Island. They improved the grounds by planting and mulching tree and f lower beds. Collectively, volunteers donated more than 1,800 hours at a value of more than $40,000 to state and national parks. W W W.TOUR ISMCAR ES.ORG SCOTTSDALE, Arizona — Tourism Cares, the Jordan Inbound Tour Operators Association and Jordan Tourism Board North America announced a new partnership that will bring tourism leaders to Jordan to support the country's communities and cultural heritage. The announcement came at the United States Tour Operators Association Conference and Marketplace in December. Called Tourism Cares With Jordan, the effort will include a multinational delegation of travel executives and corporate social responsibility lead- ers traveling to the country in early 2018. The trip will consist of visits with tourism-based social enterprises to help spur job creation, a volunteer project designed to connect with and help pre- serve Jordan's cultural heritage, a corporate social responsibility seminar with thought leaders in the field, and collaboration with Jordanian tourism officials to help create sustainable development and philanthropic infrastructure in the local tourism community. "We want to figure out how best to help Jordan," Mike Rea, CEO of Tourism Cares, told The Group Travel Leader. "So we're going to do T O U R I S M C A R E S A N N O U N C E S J O R D A N P R O J E C T F O R 2 0 1 8 T O U R I S M V O L U N T E E R S H E L P M A I N T A I N H I S T O R I C A R E A S I N N E W Y O R K H A R B O R CANTON, Massachusetts — The Tourism Cares board of directors has announced the 2016 Hearts of Travel Awards, recognizing excel- lence in travel corporate social responsibility and philanthropy. Abercrombie & Kent and Universal Orlando Resort shared the Legacy in Travel Philanthropy Award honoring long-term impact in corporate philanthropy. AFAR Media won the New Innovators Award, recognizing philanthropic achievement among those new to giving, having started a program within the past three to six years. Jonathan Tisch, co-chairman of the board of Loews Corporation and chairman of Loews Hotels and Resorts, was the recipient of the Personal Philanthropic Leadership Award. Abercrombie & Kent's 30-year commitment T O U R I S M C A R E S A N N O U N C E S 2 0 1 6 H E A R T S O F T R A V E L A W A R D S some joint investments. We're going to focus on social enterprises that do goods and services related to tourism. I want travel leaders to have a conver- sation about who's doing what, best practices and how to do something new." Malia Asfour, director of the Jordan Tourism Board North America, said the partnership will help boost local tourism industries in Jordan and help teach stakeholders about the importance of corporate social responsibility. "My hope is to help Jordanian people think about corporate social responsibility," she said. "It's already a big conversation. Building awareness by doing it with an organization that has shown how it works and brings expertise is going to be a huge benefit." Though dates and details on the program are still in the works, both organizations hope that it will serve as a jumping-off point for larger efforts. "The bigger idea is to find other partnerships around the world with like-minded organizations and causes," Rea said. "We see this as the first step in creating a network of groups that engage their communities in giving back." to giving back included corporate contributions, guest contributions and in-kind donations of more than $2.5 million in 2016 alone. In addi- tion to managing 30 projects across seven con- tinents, they also employ full-time community development professionals in eight countries. Universal Orlando Resort's Universal Orlando Foundation has given more than $14 million to the Central Florida Community, funding projects like Art of Tomorrow — a collaboration among the resort, the Universal Orlando Foundation and Orange County Public Schools that inspires teenagers to stay in school and pursue careers as professional artists and designers. AFAR Media's has provided 613 scholarships to youth as well as funding various programs across the country. W W W.TOURISMCARES.COM Courtesy Tourism Cares TOURISM CARES BROUGHT 300 TOURISM PROFESSIONALS TO A VOLUNTEER PROJECT IN NEW YORK HARBOR.

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